Our AI-Driven Insights

Our Theory of Retail™ is a model of the retail world that allows us to run simulations and learn faster than real time. We look at billions of patterns created by millions of customers and measure the ripple effects of every decision. Our system mathematically looks at the factors that impact promotional and non-promotional effectiveness, allowing you to predictably grow your sales and margin.

Total Store Impact (TSI) is the total net sales impact generated by promoted and non-promoted items. TSI measures the effect promotional and non-promotional items have across an entire store. In addition to promotional and non-promotional items, TSI measures the impact of the Halo Effect.

Our technology applies reinforcement learning and fuzzy logic to resolve identities, detect suspicious claims and avoid costly fraudulent payments, all while automating claims processing.

Our Theory of Risk™ is a mathematical set of laws based on the fundamental facts of the insurance industry and is designed to optimize your bottom line. It measures and analyzes 100% of your claims data to exploit historical patterns. This approach allows you to understand the effects of a decision across your entire business, providing you with actionable decisions to properly identify risk, eliminate fraud, and ultimately reduce false positives by more than 50%.